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Customer Retention Research

  • Making the First Mile™ of Business Smarter

    Sponsored by: Kofax, Inc.

    This guide reveals how organizations can be better prepared to get customer interactions right from the start in order to drive success, increase revenue and improve profitability. It also discusses a suite of applications that can provide an essential link between systems of engagement and systems of record.

  • Cisco 2014 Annual Security Report

    Sponsored by: Cisco

    This information-packed resource acts as a guide for developing a robust security approach given today's issues with trust, threat intelligence, and varying industry trends. Click through to explore key findings, as well as recommendations for your next steps.

  • The First Mile - Business Critical Real Time Customer Interactions

    Sponsored by: Kofax, Inc.

    In this age of the empowered customer, companies are pressured to stay on their toes so as to retain customer loyalty in the most intuitive, fast, responsive means possible. In this fascinating webcast, learn the importance of the business-critical First Mile of customer interactions – the point at which customer loyalty is either gained or lost.

  • Consult the new dictionary for customer experience KPIs

    Sponsored by: Oracle Corporation

    This guide was written to help identify or measure those critical CX measurement points that provide feedback on the health and success of a CX initiative. It is intended to familiarize you with important CX measurements and Key Performance Indicators (KPIs) along with providing a definition and a method to calculate their value.

  • Measuring, Monitoring, and Improving Customer Experience

    Sponsored by: IBM

    In this SearchCRM.com expert e-guide, find insights from leading organizations and industry authorities to help you address the challenges of monitoring and measuring your CEM strategy. Also inside, find 10 steps for improving your customer experiences.

  • Best Practices in Customer Experience Management

    Sponsored by: IBM

    In this e-guide from the experts at SearchCRM.com, find out why social media has become a powerful tool for customer experience management (CEM), and discover what you can do to drive social media success.

  • Digital CRM and the Customer Experience

    Sponsored by: IBM

    This expert  e-guide describes why digital technologies are proving to be the "next big thing" in the world of CRM, and explores the strategies that small businesses are using to stay competitive in e-commerce.

  • Engaging Customers: New Lessons Around Customer Behavior

    Sponsored by: IBM

    This expert e-guide lays out five CEM lessons learned from AMC's hit TV show Breaking Bad that can help you cook up better customer experiences. Also inside, find a case study that describes the success that doughnut store Krispy Kreme found with the right mobile engagement strategy.

  • Close the Omni-channel Customer Experience Gap

    Sponsored by: IBM

    If your customers cannot move smoothly across all channels, their experiences will suffer. Access this guide to learn how you can close the omni-channel customer experience gap and bring online visibility to your contact center.

  • Choosing the Perfect Customer Support App

    Sponsored by: Desk.com (A Salesforce Company)

    This guide counts down four easy steps to help you cut through the market for customer support applications and identify the tool that meets your business needs.

  • Jumpstart your journey to personalized digital marketing

    Sponsored by: IBM

    Consult the following white paper to uncover what you can do to empower your business to deliver personalized marketing, increase the pull of campaigns, as well as increase customer retention and satisfaction—all through the use of real-time marketing.

  • Personalized Marketing and Web Analytics

    Sponsored by: IBM

    In this white paper, uncover the gold mine that lies within behavioral data, identify the specific nuggets to mine, and learn how to leverage behavior data to increase marketing returns at every stage of the customer life cycle, both online and offline.

  • Rethinking Customer Service for a Multichannel World

    Sponsored by: TechTarget Customer Experience

    Access this expert handbook to learn how to determine which communication channels to harness to effectively and easily reach customers. Explore new methods of multichannel marketing, which can help you pinpoint the first steps to a successful multichannel communication strategy.

  • A Brazilian company adopts IBM System z to handle rapid business growth

    Sponsored by: IBM

    This on-demand video case study explains how Sicoob, Brazil's largest cooperative credit system, achieved high performance and scalability by investing in the right server platform, allowing the company to accommodate business growth.

  • Survey insights: Marketing's impact on the customer experience

    Sponsored by: IBM

    To understand the impact of marketing management on business outcomes, IBM surveyed more than 500 professionals across fifteen industries. In this paper, explore insights from the IBM State of Marketing 2013 survey to better understand how to measure the correlation between marketing sophistication and financial performance.

  • HP helps United Airlines consolidate their IT infrastructure

    Sponsored by: Hewlett-Packard Enterprise

    This brief video case study examines how United Airlines was able to consolidate its IT infrastructure and fuel customer experience success with the right service. Tune in to learn more now.

  • HPE Social Enterprise Services

    Sponsored by: Hewlett-Packard Enterprise

    Social networks have revolutionized the way that today's customers gain information and make buying decisions. This brief video introduces a social enterprise service that enables your organization to effectively harness and exploit social information.

  • Delivering omni-channel shopping

    Sponsored by: Hewlett-Packard Enterprise

    This resource introduces a data management and analytics approach that gives you the power to harness customer information to improve experiences and meet constantly changing consumer expectations.

  • Content Marketing with FirstSpirit

    Sponsored by: e-Spirit AG

    Access the following white paper to uncover how you can create and deliver the content you need to ensure that your customers are truly engaged and approving of the received experience. Also discover the tools you need as well as where to focus business initiatives for now and the future.

  • The State of Customer Analytics: Taking a Proactive Approach to Loyalty & Retention

    Sponsored by: IBM

    Access the following white paper to get a firsthand look at the current state of customer analytics as well as the need to have a predictive analytics solution to handle customer insight needs. Also discover how business can capitalize on predictive insights to improve customer loyalty and retention.

  • Expand Your Services and Your Bottom Line

    Sponsored by: LabTech Software

    To remain relevant in the world of IT today, you need to think big. Access this e-book today, which introduces six must-have services that will boost your bottom-line and provide far-reaching benefits to your clients.

  • Solution Spotlight: Measuring, Monitoring and Improving Customer Experience

    Sponsored by: IBM

    In this e-guide, our experts sit down with Forrester analyst Zach Hofer-Shall and other industry authorities as they explore how you can address the challenges of CEM. Also inside, find 10 tips for improving customer experiences.

  • Create a strong, dynamic customer experience

    Sponsored by: Hewlett Packard Enterprise

    In this white paper, learn how retail businesses should leverage technology to gather more customer info, implement the appropriate changes to their services, and create a more enjoyable shopping experience. Click now to see how to manage and maximize opportunity from omni-channel services.

  • Website Performance for the Speed of Your Business

    Sponsored by: Limelight Networks, Inc.

    Access this guide today to learn why high website performance is a business differentiator, and discover the role that content delivery networks (CDNs) play in improving user experiences.

  • Power Up Your Gaming Analytics in Days

    Sponsored by: Treasure Data

    This brief resource examines how many industries, like the video gaming industry, can use big data analytics to capture and analyze customer behavioral data in order to respond to customer demands and deliver better experiences.

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