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Customer Retention Research

  • How to Start Your Big Data Journey

    Sponsored by: IBM

    Big data is not just about technology. It's about the value you can extract and the problems you can solve with the technology. This webcast explores five use cases that are excellent starting points for beginning the big data journey. Watch now to learn how to leverage big data technology and strategy for success.

  • Customer Experience Management in the New Era of Mobility

    Sponsored by: IBM

    View this white paper to learn more about how your business can obtain higher revenues, lower costs and higher customer satisfaction. Mobility provides businesses with the opportunity to provide customers with unique value. It gives customers a channel to interact with their preferred companies.

  • Staying Connected: Don't Let Faulty Mobile Applications Lose Customers

    Sponsored by: TechTarget Customer Experience

    Mobile applications are quickly becoming the most common way customers interact with businesses, and can often make or break a customer's experience. In this expert e-book, explore what customers expect from mobile applications and discover the technologies and practices you'll need to create useful, engaging mobile apps.

  • Advancing Your Digital Marketing Strategy with Webtrends Analytics

    Sponsored by: WebTrends

    In the age of social media, web analytics can help you harness data from a variety of channels to construct and implement an effective, integrated marketing strategy. Check out this helpful white paper to learn how you can advance your digital marketing strategy, grow brand loyalty and build revenue through the use of analytics.

  • Online Testing for Site Optimization: 101

    Sponsored by: WebTrends

    Web site optimization can drastically help your business increase conversion rates and bring in revenue, but it is not a simple process. Turn to this informative white paper to learn about the different types and strengths of online testing for site optimization, and determine which process is most effective for your organization.

  • Taking Control with Marketing Optimization

    Sponsored by: WebTrends

    Customers today are asking for an engaging, personalized web experience that pulls them in, and your business needs to deliver. Access this white paper to discover the business case for creating personalized web experiences, and discover how marketers are listening to consumers in order to optimize digital marketing strategies.

  • The State of Customer Analytics: Taking a Proactive Approach to Loyalty and Retention

    Sponsored by: IBM

    In today's highly competitive market, it is more important than ever to provide top-tier customer service, and successful businesses know the key to this is leveraging a customer analytics initiative.  Read this resource to learn the ins and outs of customer analytics and the tools you'll need to implement a successful analytics program.

  • Landing Page Optimization: Best Practices to Lift Conversion

    Sponsored by: WebTrends

    Your landing page is the first thing customers see when interacting with your brand online, and whether or not they are drawn into your site can make or break your campaign. Check out this white paper to learn best practices for landing page optimization, compare strategies for page testing, and more.

  • CIO Handbook: Personalizing the Customer Experience

    Sponsored by: TechTarget CIO

    CIOs must marry online and physical offerings to personalize business interactions for each and every customer in today's collaborative world. Find out how leading businesses are paving the way with top-notch customer experience strategies.

  • Technology industry at the cross-roads: Transforming quote-to-cash operations

    Sponsored by: TechTarget ComputerWeekly.com

    This report from PwC, highlights the urgency for technology companies to reinvent their existing operating models to meet the fast-changing buying process.

  • Presentation Transcript: Eliminate Information Silos and Drive Customer Spend

    Sponsored by: Infor

    The need for top-notch CRM tools that enhance sales strategies has never been more vital. Leveraging traditional technologies can offer impressive benefits, but savvy businesses are taking it one step further. In this transcript, learn about a technology that integrates CRM with ERP to empower sales and drive your business forward.

  • Presentation Transcript: Achieve a 360 Degree View of Your Customer

    Sponsored by: Infor

    In today's market, it's easier to keep existing customers than obtain new ones. In order to retain the most customers, you need optimal CRM strategies – but relying on CRM software alone won't cut it anymore. Read this transcript to learn how integrating CRM with enterprise resource planning (ERP) can enhance your sales strategies.

  • Is Social Media Transforming Your Business?

    Sponsored by: Oracle Corporation

    It's no secret that social media has changed consumer behaviors – but most companies are struggling to capitalize on the unique opportunities it has to offer. Review this resource to learn how incorporating social media into knowledge management, contact centers, and the Web can substantially enhance your customer's experience.  

  • Using Case Management to Empower Employees and transform Customer Service

    Sponsored by: Kofax, Inc.

    This white paper demonstrates how empowering your employees can lead to significantly improved customer service. Learn how dynamic case management applications can assist in delivering employee empowerment and transform the customer experience.

  • The State of Customer Data Integration 2012: The What, Why & How of CRM Integration

    Sponsored by: Scribe Software Corporation

    Customer data integration helps companies grow and thrive, but businesses still have a long way to go to implement customer relationship management (CRM) in a meaningful way. Check out what over 300 companies said about cloud, their CRM platforms, and customer data integration in this survey.

  • Cisco IBSG Global Research Reveals New Ways for Banks To Prosper in an Omnichannel World

    Sponsored by: Cisco Systems, Inc.

    Banking customers worldwide are ready for an omnichannel experience – are you ready to give it to them? This resource describes the concept of omnichannel banking, why your customers need it, and why you shouldn't wait to offer it to them.

  • 4 Steps to Transforming Your Customer Relationships Using Mobile

    Sponsored by: Appcelerator

    Mobility has fundamentally changed the business world, particularly customer relationships. It has not only changed consumer expectations, but also provides a chance to drastically improve the customer experience. Read on to learn 4 simple steps to improving your customer's experience with mobility.

  • Mobile Devices: Changing the Way You'll Service Your Customers

    Sponsored by: Interactive Intelligence, Inc.

    Discover how you can take advantage of the mobile revolution to deliver an improved and expanded service experience for your mobile device wielding users.

  • How Luxury Brands Can Reach The Growing Market in China - Presentation transcript

    Sponsored by: CDNetworks

    This presentation transcript explains how your business can leverage a global content delivery network (CDN) to increase application performance and deliver reliable ecommerce services to customers across the globe.

  • The mini-guide to social customer service

    Sponsored by: Salesforce.com

    Social media has fundamentally changed the world of customer service. This comprehensive guide outlines the keys to success to realize your social customer service potential. Learn why actively engaging with customers is imperative, 4 vital customer services areas to focus on, and more.

  • Smarter Commerce for Consumer Products

    Sponsored by: IBM

    The connected customer is changing the way you must conduct business. In order to comply with your customers' demands, you must change the way your products are sourced, manufactured and distributed. Smarter commerce enables this, allowing you to transform how quickly you can manage and adapt your source, market, sell and service processes.

  • Gartner Magic Quadrant reveals fragmented social CRM market

    Sponsored by: Infor CRM

    This tip guide provides you with Gartner's expert insights into this fragmented social CRM market and predictions for the future of social CRM from their 2011 Magic Quadrant for Social CRM.

  • Social Customer Service: The Pivotal Driver of the Social Enterprise

    Sponsored by: LiveOps

    Read this paper to see how you can maximize your customer relationship management efforts through social customer service and foster brand loyalty, higher customer lifetime value, enhanced customer experience, and higher revenues.

  • A smarter approach to CRM: An IBM perspective

    Sponsored by: IBM

    With instant access to information, customers expect a purchase experience that matches the ease and speed of the information-gathering experience. Read this white paper, created in collaboration with Frost & Sullivan, to see how a customer relationship management (CRM) solution can help you respond on the customers' terms.

  • Will Your Customers Really Wait for You to Get Service Experience Right?

    Sponsored by: KANA

    In order to prosper in today’s challenging environment, delivering high quality customer service is critical. This paper outlines an approach to building a solid customer service strategy and addresses common challenges as well as tips for avoiding and overcoming pitfalls.

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