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Customer Loyalty Research

  • 10 examples of the metaverse for IT and business leaders

    Sponsored by: TechTarget ComputerWeekly.com

    Plenty of companies want to get in on the money-making potential of what has been dubbed the metaverse. Here are enterprise-focused and consumer-focused examples that business and IT leaders may want to explore.

  • Computer Weekly – 13 September 2022: Source responsibly: Tech sector efforts to root out forced labour are failing

    Sponsored by: TechTarget ComputerWeekly.com

    In this week's Computer Weekly, we analyse the technology industry's failure to extirpate forced labour and slavery from its supply chains. We find out how cyber security firm Okta is rebuilding customer trust after a major security incident. And we discover how Caterpillar is modernising its data management. Read the issue now.

  • Computer Weekly - 9 August 2022: Eurotunnel's digital journey for the realities of post-Covid travel

    Sponsored by: TechTarget ComputerWeekly.com

    In this week's Computer Weekly, the travel industry was devastated by the pandemic, but we find out how Eurotunnel is turning to digital to better engage customers in the post-Covid world. We examine the impact of the economic slowdown on the tech giants. And we explain all you need to know about data gravity. Read the issue now.

  • Computer Weekly – 24 May 2022: Set innovation free and make great ideas a reality

    Sponsored by: TechTarget ComputerWeekly.com

    In this week's Computer Weekly, we look at Gartner's call to innovate – and innovation across retail, the circular economy and the automotive sector. We talk to Verastar's CTO about customer engagement in its small business services. And we examine how poor data quality is frustrating corporate desires to be data-driven. Read the issue now.

  • Computer Weekly - 11 January 2022: How Pepsi is taking digital to the max

    Sponsored by: TechTarget ComputerWeekly.com

    In this week's Computer Weekly, we talk to PepsiCo's digital director about delivering innovation in customer experience. Our first buyer's guide of 2022 examines hybrid cloud storage. And we find out how Arkwright and Granville from the BBC sitcom Open All Hours are inspiring retailers 40 years on. Read the issue now.

  • CW Innovation Awards: SIA taps blockchain for loyalty app

    Sponsored by: TechTarget ComputerWeekly.com

    In this case study, learn how Singapore Airlines expanded its blockchain-based digital wallet, Kris+, into a broader digital lifestyle platform.

  • CW Innovation Awards: Flybuys cranks up cloud for service efficiency

    Sponsored by: TechTarget ComputerWeekly.com

    In this case study, learn about Flybuys' migration to the cloud, how they integrated security from the start and developed a change management plan to ensure key stakeholders were proactively engaged.

  • Three Ways Personas Can Improve ABM Performance

    Sponsored by: TechTarget

    Download this eBook to understand how you can engage a broader cross-section of roles to open up new opportunities, make progress by uncovering new personas, grow account penetration and optimize your investments throughout the customer lifecycle.

  • Digital Experience Management: the next stage for customer experience efforts

    Sponsored by: TechTarget ComputerWeekly.com

    The interactions that customers have with companies and employers are increasingly digital in nature.The Covid-19 public health crisis has sped up this trend. Digital Experience Management can be seen as another turn of the CRM screw, but in a context where digital channels are dominant. Discover the next stage for customer experience efforts.

  • Webinar: Who You Gonna Call?

    Sponsored by: TechTarget

    Are you aligned to maximize customer revenue across marketing, sales, and customer success? Having the right data and insights will help. In this webinar, get expert tips how to use intent monitoring and the data collected to maximize opportunity capture across the entire revenue lifecycle, and deliver a seamless customer journey.

  • Top 10 retail technology stories of 2019

    Sponsored by: TechTarget ComputerWeekly.com

    Computer Weekly looks at what 2019 had in store for the retail industry – what technologies were retailers rushing to adopt and how is customer behaviour changing?

  • Is There a Silver Bullet for B2B Marketing Data?; Real advantages companies are gaining right now

    Sponsored by: TechTarget

    How does your organization plan on keeping up with changing buyer behaviors? In this e-book, learn how a customer-driven lifecycle can help bridge the gap between past and present buyer behaviors, and explore how TechTarget can help you keep up with these revolutionary changes.

  • New tech on the block: Planning for blockchain in the retail and consumer packaged goods industries

    Sponsored by: TechTarget ComputerWeekly.com

    This research from Deloitte identifies the areas with the biggest immediate opportunity for retail and consumer packaged goods (CPG) businesses looking to invest in blockchain technology.

  • MicroScope: Steering IT in the right direction

    Sponsored by: MicroScope

    An issue looking at the timing of the ideal sales pitch and just what's happening with IoT and the channel.

  • Customer service technologies emerge bloodied but unbowed from Covid-19 pandemic

    Sponsored by: TechTarget ComputerWeekly.com

    The pandemic caused many businesses to reassess their approach to customer experience. Customers were changing their behaviour, their channels, their brands and suppliers and organisations had to adapt. Download this exclusive e-guide and read more about the transformative impact of the pandemic on customer service and experience.

  • Create a Great CX Strategy in 6 Steps

    Sponsored by: FourNet

    How can your organization create a compelling customer experience (CX) strategy? Inside discover what constitutes a successful CX, and explore the 6 steps your organization should take to build a successful CX and confer a competitive advantage.

  • Guide to Better CX: AI, Chatbots, and More

    Sponsored by: ServiceNow

    What's the key to a successful CX? Is it personalization, AI, chatbots—a combination of all the above— or something more? Inside, discover the key to creating a successful customer experience. Learn how chatbots are influencing the state of customer support, and explore how other emerging technology trends can improve your CX success rate.

  • Achieve CX Optimization with Call Center Transformation

    Sponsored by: Squelch

    In this guide, learn how call center optimization can improve your CX strategy. Discover 5 common customer support problems affecting your CX, and learn how call center transformation can increase business value and drive customer satisfaction.

  • Transforming Customer Support with Artificial Intelligence Capabilities

    Sponsored by: Zendesk

    Download this e-guide to learn about the evolving role of AI in CRM and how chatbots can help enterprises transform their customer service functions. You'll also uncover how AI technologies use customer data to provide valuable insights into emotions, buying behaviors, identities and more to help you take action.

  • 6 Customer Service Channels You Need to Support

    Sponsored by: Freshworks

    Inside this e-guide, you'll uncover the importance of economic supply and demand and an overview of the pros and cons of 6 customer service channels to improve customer experience.

  • Customer Service Analytics to Enhance CX

    Sponsored by: Freshworks

    Nothing instills customer loyalty as much as being treated like a person. There's an innate note of respect and authenticity that emerges in a process when customers need help and it is offered with a personal touch. Keep reading to learn more about the role of customer service analytics.

  • Boosting the CX with Customer Service Analytics

    Sponsored by: ConvergeOne

    In this e-guide, uncover how you can use analytics to improve the customer experience and enhance field services, which translates to more satisfied and loyal customers.

  • Creating a Positive Customer Experience with 15 Steps

    Sponsored by: ConvergeOne

    Explore how Marathon Sports established a more customer-centric strategy, and learn about the role of a loyalty program and customer insights for improving customer experiences.

  • CRM Chatbots of Tomorrow Approach and Engage Customers

    Sponsored by: TechTarget Customer Experience

    Throughout this handbook, explore the benefits of a chatbot-populated future of AI and why CRM chatbots on social platforms are the new AI-driven CRM tools changing how companies service customers and close sales.

  • The Customer Engagement Benefits of CRM Tools

    Sponsored by: Microsoft

    In this expert e-guide, explore how Starbucks and Wal-Mart decided to shake up their customer engagement strategies, and the results of doing so. Then, uncover how CRM tools can improve much more than just customer engagement.

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